Rule of thirds- power shown from left to right & top to bottom. Using the grid & intersections.
Rule of Hierarchies- objects & people above or infront have greater power/importance
Rule of Contrast- use of darkness & brightness to emphasize objects. Creates mystery, sense of uncertainty & suspense.
Rule of Repetition- for emphasis, reinforcement (BUT, KISS)
Rule of Alignment- Things are aligned with one another (no windows or orphans)
Rule of Proximity: things are equal distances from one another, and the edges of the document
Rule of Fonts: Usage of Sans serifs fonts. A poster should have no more than 2 fonts.
Rule of Hierarchies- objects & people above or infront have greater power/importance
Rule of Contrast- use of darkness & brightness to emphasize objects. Creates mystery, sense of uncertainty & suspense.
Rule of Repetition- for emphasis, reinforcement (BUT, KISS)
Rule of Alignment- Things are aligned with one another (no windows or orphans)
Rule of Proximity: things are equal distances from one another, and the edges of the document
Rule of Fonts: Usage of Sans serifs fonts. A poster should have no more than 2 fonts.
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